ROLL UP FOR EQUITY, 31min., USA
Directed by JM Balbuena
“Roll Up for Equity” is a short documentary that exposes San Diego’s struggle for social equity within its regulated cannabis industry, highlighting passionate local advocates pushing for accountability and change in America’s Finest City.
https://jmbalbuena.com/multimedia/
https://www.instagram.com/_jmbalbuena/
Get to know the filmmaker:
My motivation for this project arose from a deep-seated belief in the power of storytelling to ignite change, foster understanding, and bridge divides. As a filmmaker, I’ve witnessed firsthand the transformative impact of film, and I’m compelled to leverage this medium to spotlight the critical issue of social equity in the cannabis sector—a realm where disparities and barriers persistently shadow the promise of progress and inclusivity.
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